Ketchup is dressed for differentiation
As this grower and wholesaler launched its very first product for sale through retail channels, management opted for a full-body shrink-sleeve label so that its plastic bottle would stand out from a sea of red.
Jul 21, 2014
Machinery Basics
New ebook focused on cartoning equipment
Read about the various types of cartoning equipment, how to select the right one, and common pitfalls to avoid. Plus, read equipment advice from CPGs for ultimate cartoning success.
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